About Chi Chi
Have you been on the hunt for the perfect dress for an upcoming special occasion, but everything you’ve found is way too pricey? If you want to look fab without skipping meals to pay for it, check out this Chi Chi review to learn all about the women’s fashion brand that sells beautiful dresses at affordable price points.
This UK-based brand is world-renowned for its large selection of wedding, bridesmaid, and party dresses, and it carries an extensive casualwear line as well. Chi Chi has been profiled in such major media outlets as Vogue, Bridge Magazine, and Cosmopolitan, and have garnered a strong social media following of 251K on Instagram and 42.6K on Twitter.
Ready to find your go-to formal dress? This Chi Chi review will take an in-depth look at the brand, its bestselling styles, customer reviews, promotions, and more to help you decide if these are the right garments to glam you up.
Overview of Chi Chi
The Chi Chi clothing brand was originally founded in the UK in 1988 by Jamal Najar. Beginning as a design house and dress manufacturer, the company moved into the e-commerce realm in 2013 when Jamal’s sons, Gio and Daniel, launched Chi Chi London as a standalone company.
Taking advantage of the family’s supply and manufacturing contacts in China, Chi Chi has been able to create a line of distinctive, high-quality party and special event apparel for women while keeping prices low. The response from consumers was immediate, and the brand’s worldwide business has increased exponentially in less than a decade.
Chi Chi remains owned and operated by the Najar family, and maintains its global headquarters in London, England (as you would expect!).
Now that you’ve got some background on how this high-flying women’s fashion brand came to be, it’s time for this Chi Chi review to really get down to business. Let’s kick things off with a top-line look at some of the brand’s most notable highlights.
- Extensive line of formal, wedding, and event dresses, as well as wide selection of women’s casual attire and accessories
- Affordable price points
- Inclusive sizing
- Standing, regularly updated sale section
- Sustainable packaging, and efforts are underway to employ sustainable fabrics in the brand’s designs
- International shipping
- Rewards program that lets you earn points to put toward discounts on future purchases
- 10% off your next order when you sign up for e-newsletter
- Installment payment options available via ClearPay or Klarna
Looking to take the shine off the bride at your best frenemy’s wedding, or turn some heads at the office party? In our Chi Chi review below, you can get a taste of the many unique (and uniquely affordable) designs that this brand has to offer.
Chi Chi Clothing Review
Chi Chi made its name with dresses and party attire, but it’s equally devoted to creating comfortable (but still stylish!) clothing for casual outings and relaxing around the house. Our Chi Chi review highlights some of the brand’s distinctive creations below.
Chi Chi Cape Detail Jumpsuit in Blue Review
We all know you don’t wear white to a wedding, but there are all kinds of ways you can still subtly upstage the bride. If you’re looking to “innocently” draw eyes away from the altar, check out the Chi Chi Cape Detail Jumpsuit in Blue.
This remarkable design combines capri-style trousers with a deep but just-this-side-of-modest V-neck. The real standout, of course, is the cape detail hanging down from either shoulder, which you can wear over your arms to give the appearance of wide, floating sleeves, or toss back dramatically over your shoulders.
Available in sizes 6-16, the Cape Detail Jumpsuit (which also has a pink option, BTW) is priced at $130.
Chi Chi Ruched Spot Split Skirt in Green Review
Looking for the perfect fusion between casual and fashionable? The Chi Chi Ruched Spot Split Skirt in Green has a pleasingly muted color scheme that makes it totally suited to a window-shopping afternoon, while the flattering fit and eye-catching slit up to mid-thigh will also make it look great on the dancefloor.
You can mix and match this with any one of your favorite blouses or tank tops, dressing it up or down as desired. Coming in sizes XS to L, the Ruched Spot Split Skirt in Green is currently on sale: you can get it now for $52, marked down from $84.
Chi Chi Satin Finish Long Sleeved Lace Trim Pyjama Set in Blush Review
Are you having a girls’ night in and want to get comfy while still looking chic? The Chi Chi Satin Finish Long Sleeved Lace Trim Pyjama Set in Blush is a sumptuous spin on classic two-piece PJs with its super-cute lapels and buttons, as well as the darling lace details on the trouser cuffs.
Available in sizes 6-16, the Satin Finish Long Sleeved Lace Trim Pyjama Set in Blush retails for $89.
Chi Chi Dresses Review
Whether you’re headin’ to a weddin’ or looking to dazzle at a charity ball, there are Chi Chi dresses for every occasion. Below, this Chi Chi review opens up the fashion closet and pulls out some of the brand’s bestsellers for your delectation.
Chi Chi Bardot Ombre Pleated Midi Dress in Blue Review
The Chi Chi Bardot Ombre Pleated Midi Dress in Blue is a gorgeous example of classic summertime style. Starting with the sky-blue top, which sports a gorgeous fold-over neckline that wraps around the upper arms just below the shoulders, the dress cascades down to a fun-and-flirty white pleated skirt.
This would make for fabulous party attire, or even a dressy brunch on a bistro terrace. The Bardot Ombre Pleated Midi Dress in Blue is available in sizes 6 to 16, and is priced at $145.
Chi Chi One Shoulder Split Hem Maxi Dress in Champagne Review
Your bridesmaids have been by your side for all those months of wedding prep, so the least you can do is give them dresses that they won’t want to burn after the ceremony. When you gift your girls the dazzling Chi Chi One Shoulder Split Hem Maxi Dress in Champagne, you’ll be setting them up with an outfit they’ll be proud to parade down the aisle.
The one-shoulder top design and long slit up the skirt that hits at mid-thigh give this dress a contemporary, classily sexy vibe, and the layering/draping effect on the front creates visual interest all the way from bodice down to ankle. Also available in orange, navy, sky blue, and fuchsia, the One Shoulder Split Hem Maxi Dress is $167.
Chi Chi Ruffle Floral Print Bodycon Dress in Multi Review
The tight-fitting silhouette of bodycon dresses can really walk the narrow line between classy and trashy. The Chi Chi Ruffle Floral Print Bodycon Dress in Multi steers you safely toward the former by giving you the curve-flattering fit you covet while also diverting the eye with its busy ruffle shoulder detail and pretty floral pattern.
Sexy and flirty without giving it all away, the Ruffle Floral Print Bodycon Dress is also available in a blue-toned option. You can pick up either one for $145.
Who Is Chi Chi For?
Chi Chi caters to women who are looking for chic, contemporary, and uniquely designed fashion that won’t break the bank. The brand is best-known for its bridal, party, and evening dresses, but it also has a wide selection of casual apparel, sleepwear, shoes, accessories, and even jewelry.
In addition to its highly affordable price points, Chi Chi is inclusive in its sizing, with much of its clothing running from 6 to 16 and tall, plus, and maternity sizing also available.
Chi Chi Reviews: What Do Customers Think?
The moment of truth has arrived: it’s time for this Chi Chi review to look into what real, honest-to-God customers have to say about this popular women’s apparel brand.
Unfortunately, the brand website itself does not include reviews, so we scoured the interwebs to dig up ratings on third-party sites. Here’s what we found.
On TrustPilot, Chi Chi has an overall rating of 3.7/5 stars based on 3,314 reviews, with nearly 60% of customers scoring the brand a full 5 stars. A common theme in the positive comments is how the brand’s dresses run both true to size and true to picture, and the efficiency of Chi Chi’s shipping.
“Quick delivery. The dresses are exactly as on the website and the colour is beautiful, perfect for a winter wedding. The bridesmaids will look stunning in them,” said one satisfied customer.
Of course, wedding wear is not the only thing that this brand has to offer. Chi Chi’s party and formal wear also get high marks from customers, as per this 5-star review from Reviews.io:
“I bought my daughters’ prom dress [from Chi Chi]. Extremely fast delivery and it was a perfect fit first time and the dress is stunning I would highly recommend everyone to this company”
The variety of sizes and styles is another selling point for buyers, as with this 5/5-star review on Feefo: “It came fast and was the perfect length. It’s perfect for my special small intimate registry wedding and doesn’t need to be altered which helps me as I am very petite.”
There were some negative reviews from customers who claimed that the items they received looked quite different from how they appeared on the website, as well as some complaints about poor customer service. But on the whole, this Chi Chi review found a majority positive opinion about this brand in the reviews we were able to track down.
Is Chi Chi Worth It?
After weighing customer feedback, pricing, and the styles of the dresses themselves, this Chi Chi review can say that this brand is definitely worth a try. There are some truly unique and eye-catching creations in this clothing line, and the affordable price points put them well in reach of a majority of potential customers.
Chi Chi would be particularly great for outfitting bridesmaids for their wedding duties, as it won’t put an undue financial burden on your best gals, and the attractive designs mean that they will be able to repurpose their dresses for special events in the future.
Chi Chi Promotions & Discounts
Looking to knock even more off those already affordable prices? This Chi Chi review found a number of ways you can save when you buy from the brand website:
The standing “Sale” section on the website has hundreds of items marked down as low as 50% off the original price
If you sign up to receive the Chi Chi newsletter, you will receive a coupon for 10% off your next order
Students receive a 15% discount through Student Beans
- The brand’s rewards program lets you earn points that can be put toward discount vouchers, and can also give you access to surprise sales, secret gifts, and more
- Where to Buy Chi Chi
You can shop the largest selection of Chi Chi fashion at the brand website, chichiclothing.com. Select items are also available at major retailers like Nordstrom, Hudson’s Bay, and ASOS.
Who owns Chi Chi?
Gio and Daniel Najar are the co-founders and co-directors of Chi Chi. They own 49% of the company, with the other 51% being held by their father, Jamal, who launched the original incarnation of Chi Chi in 1988.
Does Chi Chi ship internationally?
Yes, Chi Chi does indeed ship internationally, with deliveries to most locations eligible for free shipping for orders of £100 and up. You can check out the FAQ page on the brand website to find details on delivery rates and times for your location.
What is Chi Chi’s Shipping Policy?
Standard shipping to Canada and the US is roughly $20, with a delivery window of 6-13 business days. As this Chi Chi review noted above, your order is eligible for free shipping if it comes to over £100.
For orders that are placed after 5:30pm GMT, your order will be processed on the next business day. Chi Chi processes and ships orders Monday thru Friday, excluding holidays.
Please note that due to the COVID-19 pandemic, deliveries to certain regions may take longer than anticipated. No delivery times are guaranteed.
International orders will likely face additional fees, such as duties and customs taxes. All of these fees are the responsibility of the customer.
Depending on your location, your order may be shipped through DHL, Royal Mail, TrakPak, or FedEx. Once your order has been shipped, you will receive an email confirmation with a tracking number, so that you can follow your parcel’s progress.
What is Chi Chi’s Return Policy?
Chi Chi accepts returns within 28 days of the date of receipt. All items must be in their original condition, unworn, unwashed, and with tags still attached in order to be eligible for a refund. Please note that any pierced earrings as well as any swimwear that does not still have its hygiene seal intact are ineligible for return.
The brand advises that you hold onto your proof of postage receipt until your refund is processed, as the customer service team will be unable to process a return or exchange if a postage receipt cannot be presented.
Residents that live outside of the UK do not qualify for an exchange.
Please note that every return and exchange is quality-checked by Chi Chi upon return to its warehouse. If the item is deemed ineligible for a refund it will likely be sent back to the customer, who will be charged this additional shipping fee.
If you used a gift card for payment on your returned item, the refund will be put on your Chi Chi account. If there is a remaining balance, it will then be put on your card.